BENEATH those chocolate eyes and arms full of golden accessories - not including her medals - Stephanie Rice yesterday emerged a true champion of substance and style.
Adding a prized place on Who magazine`s annual glamour list, out today, the swim star has also been crowned a promoter`s dream - after adding a reported 48 per cent increase on annual sales of Aussie undies label, Davenport.
Pictures: Racy Rice`s antics as a glamazon
Pictures: Steph`s highs in the pool
Pictures: Steph and Eamon together
The pool princess`s manager Chris White told a sports conference Rice generated $3.2 million in media coverage for the brand since her signing in June this year.
But all this hasn`t done much to inflate Rice`s ego. She flashed a Fanta orange pedicure with a white bloom on her big toe during the magazine shoot.
"It`s tacky as," she boasted, adding "it was, like, three dollars."
Is Stephanie Rice glamorous?